BeforeAfter a waqf
The campaign idea, key visuals, web and social banners, a leaflet and packaging, all built on one image of what a lasting gift changes. Drag across it.
Home Work
Work that moved people to act.
Appeals that raised millions, the websites and platforms that take the gifts, and the brands that earn the trust. 22 projects for relief agencies, foundations, research institutes and newsrooms.
BeforeAfter a waqf
$1M+raised in five days
Live in under five hours of the first reports, with website traffic up 254%.
A full redesign and redevelopment around clarity and usability: new content structure, responsive build, room to grow.
Donation system, campaign management and a custom platform built around the fund’s model.
$1.4M+over twelve months
An always-on appeal that kept raising for drinking water for a full year.
Drupal to WordPress, a custom theme and an editorial workflow built for speed.
A home for one of Europe’s biggest biomedical labs: research, events and giving.
A donation-led home page that puts monthly giving, cancer information and support side by side.
A publishing platform for studies, reports and a quarterly journal.
A 36-page report in English and Arabic, with country editions for Mauritius and Switzerland, for print and web.
Qurbani and Eid al-Adha appeals and year-round posts that look like one organisation.
74 posts over 89 days on Facebook and Instagram: 21.5K views, 10.7K people reached and a 24% engagement rate on Instagram.
A UX and design vision for the fund’s next platform: donor accounts, certificates, impact and Zakat calculators, and an 18-month roadmap.
A new identity in plum and orange, and the campaign look behind appeals for Gaza, Yemen and Lebanon.
A Qurbani 2026 appeal for Lebanon: each share frozen and delivered by hand, explained in four clear steps.
A bilingual Arabic and English identity: the mark, lockups, colour, type, pattern and guidelines.
A website and donation journey for a charity keeping children with their families, with an emergency page for Syria.
Identities, episode art, calligraphy and motion for Al Jazeera’s Arabic podcasts, including Rumooz, Lahtha and Baad Ams.
A motion graphic in Arabic, English and Turkish, and field films of projects run with UNICEF, KSrelief, WFP and Qatar Charity.
A mark that joins a microphone and a woman’s profile, with colour, type, a player and app screens.
Our book of logos and Arabic lettering: twenty identities for foundations, cultural centres, schools and businesses.
Al Jazeera Network · Branding and promotional content
“An exceptional partner for our branding and promotional needs. Their team was highly responsive, productive, and delivered high-quality work that exceeded our expectations.”
Abdulkareem AouirHead of Digital Content Strategy, Al Jazeera Network
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